Lady Gaga is not the first to go sans clothing for a fragrance campaign, yet the singer still manages to stun with the new ad for her upcoming scent Fame. In a photo taken by Steven Klein, a masked Lady Gaga reclines and holds the fragrance bottle in her outstretched hand. She is naked except for tiny men who strategically scale her body. The tag line reads The First Ever Black Eau de Parfum. Earlier this month, details of the scent, which is built around three main accords: dark, sensual and light, were released. The dark accord was inspired by Belladonna.